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THE BRAND


There is life/after/denim.
Start yours.

Clean, laid-back, and modern, life/after/denim stands for classic American style – with a twist. We travel the world for inspiration and find constant stimulation in art, music, and culture. Our fashion influences include classic menswear of the twentieth century from Savile Row to Jack Kerouac’s chinos… And yes, even Steve McQueen’s jeans because, after all, life/after/denim is life alongside denim.

The life/after/denim brand was founded in 2009 and since then we’ve been crafting collections that put our unique spin on the tried and true. We’re setting a timeless and effortless look for modern young men. Our mission put the cool back intoclassic and the quality back into cool, with no compromise on quality. The result: an armory of casual luxury for today’s guy.

Today life/after/denim collections can be found in the best boutiques and major retailers across the United States and overseas.

We ask only one thing of you… Enjoy what you wear.